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Event Logistics Lab

Event Logistics Lab · Jan 8, 2026

Event Logistics Is a Decision System

Kick off Season 2 of Event Logistics Lab with co-founders Gregory Perrine and Rocio Aldana as they dive into Gregory's origin story, the evolution of Pholeo, and the state of event logistics. This candid episode covers everything from tech innovation and AI to authentic leadership.

Event Logistics Lab · Apr 10, 2025

Event Logistics Lab: Q1 Wrap-Up

Event logistics best practices, budgeting strategies, event tech trends, and sustainability tips — all packed into one quick Q1 2025 wrap-up. Learn from event industry experts like Lee Avery, Julie Larson, and Trish Rothman. Get insights from founders Rocio Aldana and Greg Perrine on what’s next for Pholeo, and how to thrive during the busiest time of year. Subscribe to Event Logistics Lab for more industry insights, power-half hours, and tools to help you plan better.

Event Logistics Lab · Mar 20, 2025

Power Half Hour: Travel with Trish - Maximizing Points, Perks, and the Future of Corporate Travel

In this episode of Power Half Hour, we’re joined by Trish Rothman, an event strategist with a wealth of experience in creating high-impact, engaging events. Trish shares her insights on crafting events that captivate audiences, foster connections, and drive results. Whether you're planning a corporate gathering or a large-scale conference, her expert advice will help you elevate your event strategy.

Event Logistics Lab · Mar 13, 2025

The Evolution of Event Technology: Lessons from a Millennial Executive, Rocio Aldana

In this episode of Event Logistics Lab, Greg and Rocio dive into the evolution of event technology, exploring how early tech adoption in financial services influenced modern event planning tools. Rocio shares her experiences in bridging the gap between analog and digital processes, the role of change management in tech adoption, and the complexities of food and beverage planning in a rapidly shifting landscape. They discuss the importance of balancing innovation with usability, ensuring that event tech enhances efficiency without replacing the human element.

Event Logistics Lab · Mar 6, 2025

Power Half Hour: Sustainability in Events: It’s Not Just About the Planet—It’s About You

Event planners are experts at creating seamless experiences—but at what cost to their own well-being? In this episode of Power Half Hour, Marley Finnegan dives into the overlooked side of sustainability: avoiding burnout, staying physically and emotionally resilient, and setting boundaries in an industry that demands everything. Discover how event professionals can prioritize themselves and their work. This is optimized for search intent around event planner wellness, sustainability in events, and burnout prevention, while also being engaging for clicks. Let me know if you need any refinements!

Event Logistics Lab · Feb 27, 2025

Mastering Event Food Costs: Budgeting Strategies for Conferences

In Episode 4 of the Event Logistics Lab podcast, Colleen Ortiz, Account Director at nth Degree Events, shares expert insights on mastering event food costs, sponsorship strategy, and navigating rising catering prices. Learn how to scale event menus for large conferences, manage food and beverage logistics, and adapt to unpredictable price increases with actionable strategies for planners and venues.

Event Logistics Lab · Feb 20, 2025

Power Half Hour: Leaning into Event Chaos

What’s tougher—wedding planning or corporate events? Event pro Jen joins the Power Half Hour to compare the chaos, share behind-the-scenes stories, and reveal what makes each world unique. From investment bankers’ helicopter moms to AI fails, this episode is packed with laughs and lessons for planners of all kinds. Listen now!

Event Logistics Lab · Jan 23, 2025

Power Half Hour: Sass & Class with Pholeo Co-Founders

In Event Logistics Lab Episode 1.5, Pholeo’s co-founders Gregory Perrine and Rocio Aldana share a casual, behind-the-scenes chat about hospitality, event logistics, and the real stories that inspired this podcast. Sip along with them as they dive into their passion for making events run smoothly, with plenty of laughs along the way!